Alibaba made its AI video model Wan3.0 more widely available on August 24, 2026. Users can now automatically transform business documents such as reports, spreadsheets, presentations, or websites into videos of up to 30 seconds in length for the first time. The company explicitly positions the tool for businesses, not just for creative studios.
Nine file formats turn into moving images
According to Alibaba’s own product documentation, Wan3.0 accepts nine file formats – including Word, Excel, PowerPoint, PDF, text, as well as Apple formats Keynote, Pages, and Numbers – plus simple website addresses as source material. A manual can become a training video, a slide deck a product demo, a quarterly report a video summary, without the need for a scriptwriter or editing software. The system generates the maximum 30-second clips in one pass, including sound, surpassing its predecessor Wan2.7, which topped out at 15 seconds. Users can choose between three resolutions: 480p, 720p, and 1080p; Alibaba does not offer a 4K output. Through the API, the company charges 0.3 Yuan per generated second for 480p, 0.6 Yuan for 720p, and 1.2 Yuan for 1080p – a 30-second clip in the highest resolution thus costs around 36 Yuan, equivalent to just under six dollars (independently unverified).
Release follows billion-dollar capital increase
The launch comes a day after Alibaba raised $10.2 billion through a share placement in Hong Kong – according to the company, the largest follow-on offering of a company listed there. As Reuters reports, Alibaba had previously reported a 75 percent drop in quarterly profit, which the company attributes to rising investment in AI infrastructure. Wan3.0 thus arrives at a time when Alibaba increasingly finances its AI spending through fresh capital from the market rather than from its own cash flow. Like the language model Qwen3.8-Max, Wan3.0 runs on the Model Studio cloud platform. In the competitive field of AI video models, Wan3.0 mainly competes with Bytedance’s Seedance 2.5, seen by testers as stronger on pure image quality and complex multi-shot scenes, but charging roughly four times as much; Wan3.0’s edge lies in processing entire documents and web pages directly as raw material. Since the beta launch on August 6, the company says it has already used the model for short-form drama, advertising, tourism clips, and music videos.
Access remains tied to Chinese accounts for now
For companies in Germany and the EU, access is currently limited. The free consumer apps around Wan3.0, such as the platforms Tongyi Wan and Qianwen Create, run exclusively through Chinese accounts and are billed in Yuan. Through the international version of the cloud platform with a data center in Singapore, companies outside China can generally open an account and use models via API; whether Wan3.0 is already fully enabled there could not be independently confirmed. Open weights for self-hosting, as Alibaba provided for Qwen3.8-Max, have not yet been announced for Wan3.0. Alibaba names no concrete date for a data center of its own in the EU.
What will matter is whether companies handling everyday reporting and marketing actually switch to a Chinese cloud account with Yuan billing just to turn spreadsheets into videos, or whether established providers follow with their own document-to-video features. Alibaba has not signaled a European data center for Wan3.0 so far.
