Anthropic has started showing users in India rupee prices for Claude this week, ranging from roughly 2,000 to about 24,000 rupees per month, TechCrunch first reported. An annual subscription to the entry-level Pro plan now effectively costs around 2,000 rupees a month. India is already Anthropic’s second-largest market after the US.
New rupee plans replace dollar pricing for Indian users
The localized prices apply to all paid Claude tiers; the free tier, with web and mobile access, web search, voice mode, and the Sonnet and Haiku models, remains unchanged. Pro’s annual plan costs 2,000 rupees a month, while the monthly plan runs 2,399 rupees. Converted, that is roughly 17 and 20 US dollars respectively, close to the US price of 17 dollars. The Max 5x tier costs 11,999 rupees a month on the annual plan, and Max 20x costs 23,999 rupees a month. Both, according to the company, provide five to twenty times the usage along with priority access during high demand. Team plans range from 2,399 to 14,999 rupees per user per month, depending on the standard or premium feature tier. All amounts already include local sales tax, according to Business Standard. Customers can currently only pay by credit or debit card or through app store billing systems; there is no support yet for UPI, India’s popular payments network. Anthropic declined to comment on the pricing to TechCrunch.
India becomes Claude’s second-largest market
The move underscores how much weight India carries for Anthropic. The country accounts for 5.8 percent of global Claude usage, according to BestMediaInfo, making it the company’s second-largest market after the US. Software-related tasks make up 45.2 percent of occupationally mapped requests in India, the highest share among all countries Anthropic has studied. India’s revenue run rate is said to have doubled since the company announced its expansion plans in October 2025; that figure is not independently verified. Anthropic opened its first office in Bengaluru in February 2026. In January, the company had already named former Microsoft India executive Irina Ghose as country lead, as Anthropic announced. Ghose brings more than 30 years of experience scaling technology businesses and previously led enterprise AI adoption at Microsoft across banking, healthcare, manufacturing, and government. Chris Ciauri, Anthropic’s international general manager, said in the announcement that he was confident her local expertise would drive further expansion. According to TechCrunch, Anthropic is also already working with IT service providers Infosys and TCS on enterprise Claude deployments in India.
What matters now is whether Anthropic closes the UPI gap, given that the network handles most digital payments in India. Rival OpenAI has supported it for ChatGPT since August 2025. Until Anthropic catches up, the rupee pricing’s advantage remains largely theoretical for potential customers without an international credit card.
